Instructure · US-REMOTE
Skills: Python
At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:
Why This Role Exists ------------------------
Marketing's AI tools are already in production and delivering real results - localization time down 90%, meeting prep down 90%, case study builds down 70%. Demand for new tools now outpaces what one person can build. This role adds dedicated engineering capacity so the team can ship more, support what's live, and keep raising the bar on quality without becoming a bottleneck.
Scope ---------
You'll build for all marketing functions - Brand, Content, Events, PMM, International, and SDR. If a marketing team has a workflow AI can improve, it's in scope. You'll partner closely with the Senior Manager on where to focus, then own your pieces of the build.
Day to day, you'll work across the marketing tech stack (Salesforce, Asana, Marketo, CMS platforms) and the automation and LLM tooling that connects them.
Key Responsibilities ------------------------
AI Tool Development (~50%)
Build and maintain production AI tools for marketing teams - content generators, meeting and SDR prep systems, case study automation, and workflow integrations. Write, test, and iterate prompts across LLM-powered applications; version them and track what works. Build integrations between AI tools and the marketing tech stack (Salesforce, Asana, Marketo, CMS platforms) using APIs, webhooks, and automation platforms. Take tools from prototype to production with clear quality checks, and own them after launch - monitor outputs, tune prompts, fix drift, and ship improvements based on user feedback.
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