bobbie · United States
Skills: Accessibility, Figma
About Bobbie Bobbie makes European-style organic infant formula manufactured end-to-end in the U.S., because we believe every parent deserves to feed their baby with confidence, without judgment and without compromise. No mystery ingredients. No shortcuts. Just clean, thoughtfully made formula that parents can trust. But Bobbie has never been just a formula company. When the 2022 national infant formula shortage left parents across the country unable to feed their babies, we closed our storefront to new customers rather than leave a single existing family without formula. We went to Washington. We got loud. And we opened our Heath, Ohio manufacturing facility to make sure something like that could never happen again. That's who we are, and that's what you'd be joining. Bobbie for Change Our advocacy arm, Bobbie for Change, exists because making great formula isn't enough if the systems around parenthood are still broken. We fight for paid federal parental leave, push for legislation to prevent future formula shortages, advocate for feeding equity, and support families navigating impossible situations, including donating formula to parents impacted by breast and gynecologic cancers through the Bobbie Breasties program. We're a company that genuinely believes becoming a parent makes you an activist. The people who work here feel that too. The Role We’re looking for the person who wakes up every day thinking about how to make the Bobbie experience better, and who partners closely with Product, Lifecycle, Creative and Development to make it happen. You’re obsessed with our customers and driven by insight. You’ll be the voice of parents in every design decision. You’ll spend as much time understanding them (what confuses them, what worries them, what makes them stay or leave) as you spend in Figma, and you’ll turn that understanding into clear problem statements, sharp prioritization and well-crafted experiences. You’re proactive. You don’t wait for a brief. You spot fri…
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