base-power · Austin, TX
ABOUT BASE Base is America’s next-generation power company. We’re rebuilding the foundation of modern civilization–electricity–by deploying a vast network of distributed batteries that is transforming today’s fragile, centralized grid into a resilient and abundant system. We are engineers, operators, and creatives solving some of the most complex, interdisciplinary challenges of our time. ABOUT THE ROLE Base is a power company that installs a battery at your home. Most homeowners have never heard of that, and most don’t like their electric utility. That’s our growth challenge. A homeowner has to understand a new kind of product, trust a company they just met, and finish an onboarding journey to get a battery installed. Every step is a chance to earn them or lose them. Base is growing fast, in Texas and nationwide. We’re hiring a full stack engineer to own the products and systems that drive acquisition (getting found), activation (going from sign-up to a working battery) and retention (staying with Base and telling neighbors). That means 1) experimenting on and scaling our existing product, and 2) building new growth products and infrastructure from scratch. Judgment is a core part of the job: knowing where to create leverage, which friction matters and which problems are worth solving. We care about conversion, but never at the expense of clarity, trust or the long-term quality of the brand. This is a lean team that moves fast and gives you real ownership. We’re not looking for someone to execute a handed-down roadmap. We want someone who finds the opportunities, works from first principles and ships. What You’ll Do - Turn ideas into shipped tests across the member journey, from redesigned sign-up flows to paid ads campaigns and referral experiences - Write the code, read the results and decide what to test next - Own the products and systems that drive acquisition, activation and retention - Build the growth infrastructure that makes experimentation fast and trust…
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